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Raul Deju Institute for Entrepreneurial Leadership

RAUL DEJU INSTITUTE FOR ENTREPRENEURIAL LEADERSHIP

YOUR FUTURE STARTS NOW.
FIND YOUR PURPOSE.
MAKE IT YOUR BUSINESS.

ABOUT RAUL DEJU

EDUCATOR AND MOTIVATOR

Raul A Deju, Ph.D., a native of Cuba who migrated to the United States in his early teens, is the founding director emeritus and a supporter of the Institute of Entrepreneurial Leadership (IEL). Through the interactive learning platform Curriki, his entrepreneurship program was put online in March 2021 and has been viewed by more than 150,000 users worldwide.
 
He is currently a partner at Brightstar Capital Partners, a New York–based private equity partnership. He has served in executive positions at the top corporate level at multiple companies, including International Technology Corporation (now Chicago Bridge & Iron), URS Inc. (now AECOM), Waste Management (both domestically and internationally), Isadra Inc., Headwaters, and Energy Solutions. Dr. Deju has served as an adviser to a Secretary of Commerce and to an EPA Administrator. Dr. Deju has been involved in over $5 billion of equity capital being monetized through various liquidity options.
 
He received his Bachelor’s and Doctoral degrees at New Mexico Tech, earning his Ph.D. at the age of twenty. He is the author of seven books and over two hundred peer-reviewed articles. He was named one of the top Latinos in the San Francisco area and has received numerous other recognitions.
 
Dr. Deju lives in the San Francisco area with his wife and enjoys spending time with his two sons and multiple grandchildren.

Why This FREE Course?

Over the past decade and a half, Dr. Raul Deju and his colleagues developed and taught “The Entrepreneurship Program” that is now contained in the CEdge Learn platform.

Support for this program came from Chevron, AT&T, Curriki and also from the Deju Trust, which aims to turn disabled, minority students–and indeed any would-be entrepreneurs–into successful business owners.

This class is designed for those of you who want to build an enterprise that will make the world a better place and at the same time financially reward you and your team.

You must recognize the direction the world is moving and how society is continually evolving, because this will help you frame your enterprise.

What's In this Course?

MODULE 1

What Matters Now: Become a Principled Entrepreneur

Learn to compete, with the help of Gary Hamel and Tony Robbins

MODULE 2

A New Company Needs a Blue Ocean Strategy

How to Make the Competition Irrelevant,
with the help of W. Chan Kim

MODULE 3

Anatomy of a Business Plan

The Step-by-Step Process for Building a Credible and Defensible Business Plan

MODULE 4

Assemble Your Dream Team

How to build the best management team, including archival material featuring Steve Jobs

MODULE 5

Creating Product Excellence: Simplicity is the Key

Featuring a video with Jeff Bezos

MODULE 6

Developing Service Excellence

Learn how to prepare the best pitch for bankers and investors. Learn to be a financial expert.

MODULE 7

Developing a Financial Plan

Learn how to prepare the best pitch for bankers and investors. Learn to be a financial expert.

MODULE 8

Getting the Money for Your Ventures: Securing Debt or Equity

Including video material from Elon Musk

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