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All Programs
Computers
Internet
Social Media
Content Marketing
Content Marketing
Curriculum
4 Sections
17 Lessons
Lifetime
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Chapter 1: Growing Your Brand with Content
8
1.1
Introducing Content Marketing
1.1
Quiz for Introducing Content Marketing
6 Questions
1.2
Determining the Best Content Platform for Your Needs
1.2
Quiz for Determining the Best Content Platform for Your Needs
6 Questions
1.3
Selling Your Brand through Content Marketing
1.3
Quiz for Selling Your Brand through Content Marketing
5 Questions
1.4
Making Your Content Stand Out
1.4
Quiz for Making Your Content Stand Out
6 Questions
Chapter 2: Exploring Content-Marketing Platforms
10
2.1
Building a Blog
2.1
Quiz for Building a Blog
7 Questions
2.2
Using Podcasts and Video on Your Blog or Website
2.2
Quiz for Using Podcasts and Video on Your Blog or Website
5 Questions
2.3
Sharing Images
2.3
Quiz for Sharing Images
6 Questions
2.4
Using Social Media Platforms for Online Content
2.4
Quiz for Using Social Media Platforms for Online Content
6 Questions
2.5
Guest Blogging to Grow Awareness and Expertise
2.5
Quiz for Guest Blogging to Grow Awareness and Expertise
6 Questions
Chapter 3: Developing a Content-Marketing Strategy
4
3.1
Determining Content Goals
3.1
Quiz for Determining Content Goals
8 Questions
3.2
Putting a Strategy on Paper
3.2
Quiz for Putting a Strategy on Paper
7 Questions
Chapter 4: Getting Your Content to the Masses
12
4.1
Creating an Editorial Calendar to Keep Content Flowing
4.1
Quiz for Creating an Editorial Calendar to Keep Content Flowing
6 Questions
4.2
Finding the Right Mix between Evergreen and Timely Content
4.2
Quiz for Finding the Right Mix between Evergreen and Timely Content
6 Questions
4.3
Jumping on the AI-Generated Content Train
4.3
Quiz for Jumping on the AI-Generated Content Train
6 Questions
4.4
Executing Your Content Strategy
4.4
Quiz for Executing Your Content Strategy
6 Questions
4.5
Sharing Your Content with the Public
4.5
Quiz for Sharing Your Content with the Public
6 Questions
4.6
Measuring the Success of Your Content Strategy
4.6
Quiz for Measuring the Success of Your Content Strategy
6 Questions
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